// so three guys were toking weed at the bus stop. they get on the bus giggling. i’m not sure if i prefer the drunks or the stoners.
Category: general
// strong brand = (consistent customer experience + satisfied customer experience)
// what a monday. glad it is over, but i must say it was a very good and productive day. now, tuesday, what do you have in store for me?
// yes. i’m videochatting right now (which means i’m green… but really i’m red… more google lingo).
scumblr: lickystickypicky:
When I get my first coffee I better not find one of these (although I do not agree that all 8 types on this list are annoying)
When I get my first coffee I better not find one of these (although I do not agree that all 8 types on this list are annoying)
Know your audience
From The Huffington Post:
Make no mistake, to the surprise of no one the news networks saw a decline in viewers, but at the end of the day Fox News weathered the post-election storm better then the competition.
Marketing take-away: Loyalty can not be bought with a well-designed brand or branding campaigns. In the case of Fox News, it is not the catchy phrase: ‘We report. You decide.’ Customer retention equals positive customer experience.
// the office water heater expired over the weekend. a dozen fans roar so loud i wonder if i work at an airport or just have a bad hangover.
// well, that’s a day. i’m leaving the office glow of the laptop screen and heading home to warm under the glow of a macbookpro screen.
// so much excitement. so little snow.
// it’s 27°F outside. i’m working from home presently and wondering if the buses are on schedule.
New media is not just digital media, it embraces ALL media. Books. Merchandise. Live Performances. Your show is not a show, it’s a brand that connects with consumers in different ways at different times and on various different media.
Tilzy.TV » Next New Networks’ Designer Posters via jeremy (via nikography) (via somethingchanged)
// 2 things about publishing books: a writer with an audience doesn’t equal book sales and a writer with an audience equals book sales.
// i’ve got an overwhelming desire to feed wheat thins with cream cheese in to the cd drive of my old mac desktop compooter.
Friendship is unnecessary, like philosophy, like art… It has no survival value; rather it is one of those things that give value to survival.
C.S. Lewis (via katelyns-otherleft) (via scumblr)
For both PC and mobile video, over 70 percent of respondents prefer advertising-supported models as opposed to consumer-paid models…
But whatever else you do, don’t get too much in the way of their content… respondents from all six countries polled protested traditional television models such as interruption advertisements during the video or the use of product placements within programs.
Close to 60 percent of total respondents were willing to provide information about themselves – such as age, gender, lifestyle, or communications preferences – in exchange for something of value.
Todd Watson: IBM’s ‘Beyond Advertising’ Study: Going Digital (via somethingchanged)
// ah, spreadsheets and coffee. what could make the morning more exciting?
What the audience hears:
“Blah, blah, blah… interesting tidbit… blah, blah, blah… exciting insight… blah, blah, blah, etc.”
Seth Godin
Coffeehouse Junkie 