Interview: Seth Godin on How Often to Post to Your Blog

From AdAge.com:

Seth Godin: My goals in blogging are:

  1. To spread ideas
  2. To put my ideas out there and get them out of the way of the next idea
  3. To encourage people to add alacrity to their diet

I find that I have about six bloggable ideas a day. I also find that writing twice as long a post doesn’t increase communication, it usually decreases it. And finally, I found that people get antsy if there are unread posts in their queue.

Hence, the compromise on daily.

Link

Blogs survive as scavengers

News-gathering is expensive. (Read previous posts on this theme here (The (read) sky (between) is (the) falling (lines)) and here (Pornographers don’t sell pornography).) That’s why I present this from Simon Dumenco for AdAge.com:
“unlike Salon, which… pays for its content, HuffPo [HuffingtonPost] has an ethically questionable content-generation scheme: It doesn’t pay most of its bloggers at all. Worse, it sometimes even lifts content wholesale from other sites that do pay for their own content…” (http://adage.com/mediaworks/article?article_id=133541)