Malaprop’s presents Poetrio, November 4, 2012, 3 P.M., featuring David Hopes, Holly Iglesias and Richard Krawiec.
From Malaprop’s:
Richard Krawiec is an extraordinarily versatile writer who has published novels and short fiction as well as nonfiction (including textbooks on teaching writing), plays, and two books of poetry, Breakdown, and She Hands Me the Razor. …AND LOVE… is the fifth anthology for which he has served in an editorial role, and this anthology includes his own poem “She Hands Me the Razor.” The editors’ introduction to …AND LOVE… offers an enormous (and still not exhaustive) list of varieties and aspects of love, summarized, at least for the moment, in this way: “Whatever it brings, love is the only thing that makes everything else ring true. And that’s what this collection is all about. This burgeoning landscape of love, collected here, in the words of 125 poets.”
Holly Iglesias is well known to those who attend Malaprop’s poetry events regularly. She last read at Malaprop’s for the October 2012 all-poetry Writers at Home event, and she has previously read on more than one occasion at Poetrio. She has published several collections of poetry, the latest of which is Fruta Bomba (February 2012), and is the author of the critical study Boxing Inside the Box: Women’s Prose Poetry. Among her many honors is a 2011 fellowship in creative writing from the National Endowment for the Arts. She teaches in the Master of Liberal Arts program at UNC-Asheville and contributed the poem “American Impressionists” (from her book Souvenirs of a Shrunken World) to the anthology …AND LOVE….
Poet David Brendan Hopes is also a prize-winning playwright, memoirist, and actor who lives in Asheville and is Professor of Literature and Language at UNC-Asheville. His poetry has earned him the Juniper and Saxifrage prizes in poetry, and he continues his work as a playwright with a Lincoln trilogy for theater (the first two parts are completed), while working as well on a novel about Asheville. He has published a number of poetry collections, and he read from his book Dream of Adonis at the Malaprop’s Poetrio event in 2008. We are very happy to welcome him back for the presentation of …AND LOVE.., to which he contributed the poem “Before Supper.”


For me, every book cover I design begins with pencil sketches that eventually lead to ink drawings. Actually, I suppose it begins prior to that. The author receives a pre-publication questionnaire from me prior to the design process. The questionnaire asks the author what is his/her elevator pitch, what are the pillars of the book (i.e. what are three main concepts/ideas in the book?), and what is the book’s key audience? There are more questions that help me prepare for the design process, but reading through that document helps me form an idea of who the author is, what the book is about and how best to represent the book’s content with an attractive cover.
The full-color design is often photographic, as in the case of this sample, but can also feature illustrated work or typographic designs. An illustrated cover is sent to a freelance artist who spends a week or so producing the cover art. The final cover design pulls together all the elements (art, photo, type and copy) to present a cover that, in theory, sells a 1000 to 3000 copies on face value. I know what you’re thinking, but books really are judged by their covers. Just watch people at a bookstore. They’re scanning covers before they even pick up a book to read the back copy blurb or open a book to read the first few chapters. If a book has amateurish art or less than professional photography, the audience will move to the next book cover that has great photography or stunning artwork. Further, if a book has poor quality cover art, it will be represented in poor book sales. Let me say it again: if a book has crappy cover art, the book will have crappy sales. No reader wants a crappy book on their bookshelf or e-reader. Half the battle for a reader’s attention is getting him/her to pick the book from the shelf. The same applies to e-book stores. Readers are scanning covers from the Kindle or Nook e-stores and deciding, based on cover design and book blurb, what title to purchase.

